Demand Planning · Category Intelligence · BI Dashboards

Your data should
drive decisions,
not just reports.

We turn supply chain and category data into live dashboards and commercial strategy — so your team spends less time preparing data and more time acting on it.

FOUNDED BY
Vajahat Sardar
Demand Planning · Category Management · BI
84%
Avg forecast accuracy gain
60%
Faster S&OP review cycle
8+
Dashboard templates available
$5k
Avg client ROI per engagement
Live S&OP overview · Jan 2025
Forecast accuracy (WMAPE) 84.2%
Forecast bias −3.8%
Exception SKUs this week 14
POWERED BY DEMANDCRAFT ● LIVE
Demand Planning
Category Intelligence
Power BI
Qlik Sense
S&OP Optimisation
Supplier Scorecards
Inventory Health
Promotional Analytics
ESG Reporting
NPI Launch Tracking
Markdown Optimisation
Demand Planning
Category Intelligence
Power BI
Qlik Sense
S&OP Optimisation
Supplier Scorecards
Inventory Health
Promotional Analytics
ESG Reporting
NPI Launch Tracking
Markdown Optimisation
The problem we solve

Most businesses have data.
Few have decisions.

The gap between your ERP exports and your weekly operational decisions is costing you time, margin, and clarity. We close it.

01
Reports that don't drive action

Your team spends hours preparing data for the S&OP meeting — and the meeting ends without clear decisions. A dashboard that doesn't tell you what to do next is just a report with prettier fonts.

02
Category and supply chain siloed

Category managers make ranging decisions without seeing stock cover. Demand planners forecast without knowing promo plans. Neither talks to the other's data. That gap is where margin leaks.

03
BI teams build dashboards, not strategy

Internal BI is overwhelmed and focused on IT priorities. The commercial layer — what does this data mean for my category, my suppliers, my range? — is left to intuition. That's our territory.

DEMAND
What we do

Built for the space between
data and decision.

Every service we offer sits at the intersection of commercial strategy and data intelligence — the place most consultants and BI tools can't reach alone.

◈
Dashboard builds
Power BI and Qlik Sense dashboards built around your actual operational questions — S&OP, inventory health, supplier OTIF, category performance. We connect the data and tell you what it's saying.
From $1,500
Power BIQlik SenseOne-off build
◐
Category intelligence
A combined BI dashboard and category strategy layer. Range performance, supplier wallet share, NPI tracking, promotional uplift — the commercial picture behind the numbers.
From $2,500
Category strategySupplier analysisRange review
◎
Monthly retainer
Ongoing dashboard maintenance, monthly data refresh, and a quarterly category review presentation. We keep your insights current — you focus on the decisions.
$800–$1,500/mo
Async delivery48hr responseOngoing
◇
Team training
A half-day workshop for operations and category teams — building confidence to read dashboards, challenge forecasts, and run S&OP reviews in under 30 minutes. Available virtual or on-site.
$800–$1,800
Half-dayVirtual or on-siteUp to 20 pax
Ready-made templates

Buy. Download. Replace the data.
Done in 10 minutes.

Eight Power BI and Qlik Sense templates — built by practitioners who use these tools every day. Load your own data, keep the logic.

S&OP Demand Review
WMAPE, bias, exceptions, forecast vs actual. The weekly S&OP dashboard.
$59Power BI
Inventory Health
Stock cover heatmap, overstock, stockout risk, value at risk.
$49Power BI
Supplier OTIF Scorecard
On-time in-full, lead time variance, A–F supplier grades.
$44Qlik Sense
Promo Uplift Tracker
Baseline vs promo demand, ROI by promo type, cannibalisation.
$69Power BI
View all 8 templates on Gumroad →
How it works

From first conversation to
working dashboard.

Fixed scope. Clear timeline. No surprises. Every engagement follows the same four-step process.

01
Free consultation
30-minute call. We review your current reporting setup and tell you honestly where the gaps are between your data and your decisions. No pitch at the end.
02
Fixed-scope proposal
You receive a clear scope, exact deliverables, timeline, and fixed price within 48 hours. No hourly billing, no scope creep.
03
Build and deliver
We deliver a working dashboard or strategy layer — on schedule. You test it with your team and request refinements within an agreed revision window.
04
Ongoing support
Most clients move to a monthly retainer. We maintain the dashboard, refresh the data, and flag any commercial signals worth acting on.
What clients say

Results our clients
actually talk about.

★★★★★
"Our S&OP meeting went from 90 minutes of confusion to 25 minutes of actual decisions. The dashboard tells us exactly which SKUs need attention — nothing else."
SC
Sarah C.
Supply Chain Manager · F&B business
★★★★★
"I had 12 Excel files for supplier scorecards. Now I have one dashboard. It took my team 2 weeks to wonder how we ever ran category reviews without it."
RM
Robert M.
Category Director · National retailer
★★★★★
"The promotional uplift tracker showed us that our display feature promotions had a 0.9x ROI. We were literally losing money on every one. That finding alone paid for the dashboard ten times over."
JL
James L.
GM Operations · FMCG distributor
Who we help

Built for people who make
operational decisions every week.

We work with mid-size product businesses across food & beverage, FMCG, logistics, and retail. If you manage supply chain, category, or operations — we're built for you.

📦
Supply chain & ops managers
You run S&OP from a spreadsheet. Forecast reviews take too long and end without clear decisions. We build the dashboard that changes that — in under 30 minutes per cycle.
S&OP dashboardsInventory healthOTIF scorecards
🏪
Category managers & directors
Your range reviews are manual and your supplier scorecards live in 12 different files. We give you a single source of truth — and the commercial interpretation that tells you what to act on.
Category intelligencePromo analyticsSupplier share
📊
GMs & operations directors
You know your business is leaving money on the table in inventory and supplier costs — but can't prove it without the data. We show you exactly where, and quantify the opportunity.
Executive dashboardsValue at riskMonthly retainer

Ready to see what your
data is actually saying?

Book a free 30-minute consultation. We look at your current reporting and tell you exactly where the gaps are. No pitch unless it makes sense.

Book free consultation Browse templates
Or email us directly at info@demandcraft.com.au